Ad is a crucial element of any Campaign. It is the content that is displayed to the user after entering a specific query in the search...

What is optimization score? Your optimization score is an estimate from Google Ads of how well your Google Ads account is set to perform....

Quality Score is an estimate of how relevant your Ads, keywords, and landing pages are to a person who sees your Ad. Higher Quality...

What is CTR? Clickthrough rate (CTR) measures how often people click your Ad after it's shown to them, which can help you understand the...

Analyzing the performance of your Google Ad Grants account is crucial for effective utilization of available advertising funds. Here are...

Locations help you target your ads to people located in, regularly in, or who’ve shown interest in a geographic location. For example, if...